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Thriving Therapist Talk: Business and Marketing Tips for Therapists

with Nadene van der Linden

This show shares business and marketing tips that work for therapists. Nadene guides you to thrive as a therapist and create the kind of life and business that has the freedom, flexibility and income you dream of.

Nadene van der Linden Nadene van der Linden

Episode 12. Stop Making This Marketing Mistake Therapists. Do This Instead.

When your marketing content doesn’t connect, it’s disappointing but there’s one common mistake almost all therapists make. In this episode I talk about the power of simple marketing messages and what you can learn from coaches like Mel Robbins even if you don’t find their content interesting.

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Nadene van der Linden Nadene van der Linden

Episode 11. How Therapists Can Build a Trusted Brand with Dr Aaron Frost

In this episode of Thriving Therapist Talk, host Nadene van der Linden speaks with Dr. Aaron Frost about the evolution of Aaron and wife Dr Rebecca Frost’s business, Benchmark Psychology and various training programs. They discuss the importance of having a strong ‘why’ behind their work, the challenges of marketing, and the dynamics of running a business with a spouse.

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Nadene van der Linden Nadene van der Linden

Episode 9. Therapists, Let’s Create Financial Fairness in Your Private Practice

In this conversation, Nadene Van Der Linden discusses the complexities surrounding therapist fees, particularly cancellation fees, and the emotional and financial implications for both therapists and clients. She emphasizes the importance of understanding the business aspect of therapy, the impact of financial privilege, and the necessity of having a clear cancellation policy to ensure a sustainable practice.

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Nadene van der Linden Nadene van der Linden

Episode 8. Visibility Online: Therapists, Lets Lose the Judgement and Make Profit

Uncomfortable with being visible online? Think it’s only for therapists who want to be be famous, attention seekers or maybe something worse? This episode is for you. It’s time to rethink your approach to visibility, stop the judgment and bring in the clients and sales you want AND, importantly the profit.

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Nadene van der Linden Nadene van der Linden

Episode 7. The Biggest Marketing Mistakes Therapists Make

Nadene Van Der Linden discusses the challenges therapists face in marketing themselves effectively. She emphasizes the importance of niching down to attract the right clients, build trust and make more money. The conversation explores how therapists can differentiate themselves through specialized marketing strategies, understand consumer needs, and create a unique brand that resonates with their target audience.

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Nadene van der Linden Nadene van der Linden

Episode 6. Business Surprises What This Therapist Wished She Knew

In this conversation, Nadene talks honestly about what she didn’t know about being a therapist with additional income streams. She discusses the challenges and opportunities therapists face when diversifying their income streams. She emphasizes the importance of acknowledging the unknowns in business, the necessity of support for administrative tasks, and the balance between revenue growth, associated costs and self-care.

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Nadene van der Linden Nadene van der Linden

Episode 5. The Power of Facebook for Therapists in Business

Facebook can can create incredible exposure for showcasing your expertise as a therapist. This episode focuses especially on how to do that with facebook groups. Nadene discusses the pros and cons of facebook groups for therapists in business. In this episode, Nadene covers things you need to consider if starting a facebook group is something you’ve been thinking about.

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Episode 2. View into a Thriving Therapist’s Business

It’s not flashy revenue numbers and it’s not having full books. So what does a thriving therapist’s business look like? Common misconceptions of what a thriving therapist business is, inside my coaching client’s thriving therapist business, and the key factors to look for/ aim for in a thriving therapist business.

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