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Thriving Therapist Talk: Business and Marketing Tips for Therapists

with Nadene van der Linden

This show shares business and marketing tips that work for therapists. Nadene guides you to thrive as a therapist and create the kind of life and business that has the freedom, flexibility and income you dream of.

Nadene van der Linden Nadene van der Linden

Episode 37. Pivot to Profit: How a Therapist Turned a Parenting Challenge into a Thriving Web Design Business with Jessica Barrett of Seed Web Design

In this episode, Nadene van der Linden welcomes former coaching client Jessica Barrett. When Jess’ 15 month old daughter was diagnosed with Type 1 Diabetes, she realised she had to pivot her business from private practice to a business that didn’t involve client care and back back to appointments. She discusses the importance of having a strong online presence for health professionals and how her unique background allows her to create effective websites that resonate with clients. Jess shares valuable tips to help you improve your website.

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Episode 27. Confidently Dealing with Trolls and Malicious Agents on Social Media

Social media can cause therapists a lot of anxiety. Nadene discusses the challenges therapists face on social media, particularly dealing with trolls and malicious agents. She differentiates between trolls, who often act out of personal inadequacy, and malicious agents, such as bots or politically motivated individuals.

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Episode 26. The Secret to a Joyful & Profitable Business for Therapists

In this episode, Nadene encourages therapists to seek out the most joyful business you can run. So many therapists find themselves unhappy in the businesses they have created. There’s no need to suffer. Instead, Nadene shares how you can transform your business so that it works for you.

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Episode 25. Overcoming Marketing Challenges: How Therapists Can Adapt to Unexpected Issues

In this episode of Thriving Therapist Talk, Nadene discusses the challenges therapists face in marketing their businesses, particularly when unexpected issues arise, such as social media account restrictions. She shares her experience with her successful coaching program, Thrive Amplified, and how she adapted her marketing strategy by leveraging her email list instead of relying solely on Instagram.

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Episode 24. Marketing Without Social Media: Effective Strategies for Therapists

A lot of therapists want to market without using social media. It’s time consuming and requires you to be on a platform and sometimes it’s not very effective. In this conversation, Nadene discusses various marketing strategies for therapy businesses, particularly focusing on alternatives to social media.

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Episode 23. Profitable Group Practice: Building Your Brand and Expanding Your Business with Kerstin Anderson Ridge

In this episode, host Nadene van der Linden speaks with Kirsten Anderson Ridge, the Private Practice Academy about her journey from being a solo therapist to running a group practice and coaching other therapists to scale private practice. They discuss the importance of personal branding, the challenges of exposure in media, and practical marketing tips for therapists to connect with clients.

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Episode 22. Therapist Ethics & Coaching Boundaries: Learning from The Ruby Franke Story

Ever been enouraged to create a community for your business so you can make more money and create recurring revenue? Communities can be great AND they need to be safe, ethical and focused on the member’s needs not just a way to make recurring revenue. In this episode of Thriving Therapists Talk, Nadene discusses the troubling story of Ruby Franke and her therapist/coach Jodie Hildebrandt, focusing on the implications for coaching ethics and community building.

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Episode 21. Rejection Sensitivity Dysphoria (RSD) and Social Media: Tips for Therapists

Have Rejection Sensitivity Dysphoria (RSD) and think you can’t handle being online because of it? In this episode, Nadene shares her journey of overcoming the fear of being visible online to build her personal brand in the context of RSD. She discusses her initial anxieties about criticism and negativity, how she learned to focus on the positive responses, and the transformative impact of engaging with her audience.

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Episode 20. Building a Therapist Brand Without Oversharing: Maintain Boundaries and Client Trust

In this episode of Thriving Therapist Talk, Nadene van der Linden discusses distinction between personal branding and personal life, particularly for therapists. She emphasizes the importance of maintaining boundaries to protect both the therapist and the client, and explains how a personal brand can be developed without disclosing personal details.

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